Terry OâÂÂBrien is a best-selling author, columnist, consultant and motivational trainer. He is highly sought-after in the corporate as well as academic world, and has been training managers and providing counselling and consultancy over the past couple of decades. Author of hugely popular books on motivation, effective change and all that is âÂÂun-Google-ableâÂÂ, his writings focus on skill development and communication techniques. Terry OâÂÂBrien is a firm believer that âÂÂinfotainmentâ is a must for content to be effective, and his books are all about the three âÂÂRâÂÂs: Read, Record and Recall.