Performance Management Strategy  (English, Paperback, John Lok)

The central research aim of John Lok's "Performance Management Strategy" is to elucidate how the human resource (HR) department can enhance efficiency and improve employee performance within organizations [1] [6]. The book delves into various facets of HR's role in contemporary business environments, aiming to provide a comprehensive understanding of its strategic importance The book addresses several key topics to fulfill its research aim: Role of HR in the Modern Business Environment: It explains the current significance of the human resource department in today's business landscape . HR's Role in Corporate Social Responsibility (CSR): The book explores how HR contributes to an organization's CSR initiatives [ This aligns with broader discussions on corporate purpose and societal contribution, as highlighted by figures like Michael Porter, who emphasizes the link between competitive advantage and CSR [. Human Resource Role in Specific Industries: Lok examines HR's function across diverse sectors, including the banking, hotel, and automobile industries . It also specifically addresses the demands of emotional labor in employment relationships within airline services