Predictably Irrational, Revised and Expanded Edition

Predictably Irrational, Revised and Expanded Edition (English, Paperback, Dr Ariely Dan)

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Predictably Irrational, Revised and Expanded Edition  (English, Paperback, Dr Ariely Dan)

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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: HarperCollins Publishers Inc
    • Genre: Business & Economics
    • ISBN: 9780061353246, 9780061353246
    • Pages: 384
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  • Description

    Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin?

    Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?

    When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we?

    In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.

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    Specifications
    Book Details
    Imprint
    • HarperCollins Publishers
    Dimensions
    Width
    • 23 mm
    Height
    • 202 mm
    Length
    • 166 mm
    Weight
    • 286 gr
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    Ratings & Reviews
    4.5
    34 Ratings &
    3 Reviews
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    4

    An Entertaining and Enlightening read..

    A thought-provoking book on behavioral economics. And here are the few things which i've learnt :
    1) If you're ever going to a bar, trying to score a babe, try bringing a friend who looks very similar to you - but only a little uglier and un-attractive than you. That way you'll look like the ideal candidate, not just compared to your friend but to everyone else there in the bar.
    2) When given the slightest opportunity, we will all cheat! On test mostly is what i mean, not necessarily on peopl...
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    Nishanth Gunupudi

    Nov, 2015

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    5

    Worth every penny

    thanks flipkart. now my library in my home.
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    Moumita Mukherjee

    Certified Buyer, Bidhan Nagar

    Mar, 2019

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    4

    Predictably Irrational : The Hidden Forces that Shape Our Decisions

    This is a good book for thinkers! One can use this to shape decisions at strategic level. But,the issue is sometime it is too subjective and iterative to follow.
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    Sidhartha S. Padhi

    Certified Buyer, Mumbai

    Apr, 2014

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