Principles Of Management ( For B.B.A 1st Year Latest Edition)  (Paperback, Sanjay Gupta)

An excellent book for commerce students appearing in competitive, professional and other examinations. 1.Management—Meaning, Characteristics and Functional Area, 2 .Management—Nature, Principles, Levels and Limitations, 3. Functions of Management and Managerial Roles , 4. Development of Management Thought, 5. Planning, 6 .Types of Plans and Corporate Planning, 7. Management By Objectives (M.B.O.) , 8. Decision-Making, 9. Environment Analysis and Diagnosis, 10. Nature and Process of Organisation, 11. Organisation Structure and Forms of Organisation, 12. Departmentation , 13. Authority, Responsibility and Delegation of Authority, 14 .Centralisation and Decentralisation, 15. Direction—Concept and Techniques , 16. Managerial Control , 17. Techniques of Control , 18. Motivation, 19. Leading and Leadership, 20. Co-ordination—Meaning and Nature, 21. Communication, 22.Management of Change.