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How To Start Your Own Shoe Company - A start-up guide to designing, manufacturing, and marketing shoes.

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How To Start Your Own Shoe Company - A start-up guide to designing, manufacturing, and marketing shoes. (Paperback, Wade Motawi)

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Author

Wade Motawi

Highlights

Binding: Paperback
Publisher: Wade's Place
Genre: Academic and Professional
ISBN: 9781945919701
Edition: First, 2020
Pages: 175

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Description

How to Start Your Own Shoe Company: A start-up guide to designing, manufacturing, and marketing shoes. Do you dream of creating a shoe brand and starting a company? In the book, How to Start Your Own Shoe Company, you follow two start-up companies from initial launch to retail sales and marketing. Both companies have a unique style, budget, and business plan. In each of the 14 chapters, a requirement or process is clearly described and you will learn how each of the two new shoe brands will best tackle this challenge. How to Start Your Own Shoe Company will guide you through creating your brand identity, legally setting up your shoe company, and registering your trademarks. You will also learn how to design and manufacture your shoes, how to find the best shoe factory, and how to go about selling your shoes.

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Book Details

Publication Year

2020 September

Contributors

Author Info

Wade Motawi is a veteran product design and development professional. With more than 25 years of experience in the industry, Wade has written and published multiple books on shoemaking, which sell in more than 40 countries and three languages. After getting his degree from the University of Michigan in Industrial Design, Wade began his career designing golf bags. Since then, Wade has gained extensive experience designing and developing soft goods and hard goods for action sports including, wakeboarding, snowboarding, hydrofoiling, and kiteboarding. Wade has worked as a Shoe Designer, Developer, Product Line Manager, Development Group Manager, Advanced Projects Group Manager, and Sourcing Manager. He has years of experience working on sports shoes for running, skating, biking, hunting, hiking, and snowboarding.

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