The Steve Jobs Way

    The Steve Jobs Way  (English, Paperback, Jay Elliot, William L. Simon)

    101 Ratings & 20 Reviews
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    • Language: English
    • Binding: Paperback
    • Publisher: Jaico
    • ISBN: 9788179927687, 8179927687
    • Edition: 1stEdition, 2011
    • Pages: 256
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    The Steve Jobs Way is a book that provides a peek into the managerial and leadership style followed by Steve Jobs, through the eyes of a close colleague of his.

    Summary Of The Book

    The Steve Jobs Way delivers a fresh account of Steve Jobs’ journey with Apple, and the book also tries to convey Jobs’ style of innovative thinking and leadership.

    Jay Elliot is the former Senior Vice President of Apple, and he provides an insider’s account on Steve Jobs and his style of working at Apple. Elliot covers the significant portions of Jobs’ life, starting from the design of the initial products like the Macintosh to Jobs’ sudden dismissal from the company and his later comeback.

    The book traces the leadership style followed by Steve Jobs’ and the Apple culture of promoting simplicity and excellence. It explores the four key components of ‘iLeadership’ - talent, product, marketing, and organization. While talking about these components, the book also highlights the main factor that set Jobs apart from the rest - his obsession with consumer satisfaction and easy usability, which is consistent with Apple’s extremely minimalistic products like the iPod, iPad and iPhone. In this book, the authors also discuss Jobs’ involvement with Pixar Animation Studios.

    The book explores Steve Jobs’ relationship with Apple through interviews with key players in the company, and it reveals several facets of Jobs’ character and career that are not widely known. Written from the perspective of a close colleague, this book provides a view of Steve Jobs and Apple that is up close and personal.

    About The Authors


    Jay Elliot was the Senior Vice President at Apple, and a close associate of Steve Jobs’.

    His articles and interviews have appeared in publications like The New York Times, Wall Street Journal, Fortune, and Time. The Steve Jobs Way is his first book.

    During his tenure at Apple, Jay was responsible for Corporate Operations. He also worked with Steve Jobs in the development of the Macintosh computer.

    William L. Simon is a writer who has co-authored many books on subjects like technology and hacking.

    Other books by William L. Simon include Ghost in the Wires: My Adventures As The World’s Most Wanted Hacker, In Search of Business Value: Ensuring a Return on Your Technology Investment, The Energy Healing Experiments: Science Reveals Our Natural Power to Heal, and The Art of Deception: Controlling the Human Element of Security.

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    Book Details
    • Publication Year
      • 2011
    • Author
      • Jay Elliot, William L. Simon
    • Weight
      • 356 g
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    Most Helpful 
    Most Recent 
    By Certified Buyers 

    It's the 'Steve Jobs way'.....and not.....Steve's Biography

    As from the previous comments.....people do have some negative view on that.....but I would rather like to call it 'their mistake in pre-visualizing'.....this is not Steve's biography or Autobiography.....this is a particular view of Steve's close friend and his psychological advisor in his tenure during Apple Co. as a vice-president of the same, Jay Elliot......on how steve react to certain things....or 'problems' (a better word) and derive the solutions for the's all about how ...

    Saikat Roy

    Certified Buyer

    22 Nov, 2011

    Report Abuse

    Not a self-help or business book if you are searching for one!

    Took a while to read the book. I had to force myself to read the last 50 or so pages.

    Well, the author does make efforts to make the readers understand Steve Jobs' persona and aura but this is done in very short incidents and I felt the book has no real advice to offer on Leadership like it is advertised on the cover. In fact, the author mentions incidents where he himself failed in his startups after quitting Apple.

    The major disappointment was that there were no real guidelines for the...

    Syed Muhammed Hussain

    Certified Buyer

    26 Sep, 2011

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    this book has changed my business life

    surely a must have book for all entrepreneurs. If you are passionate about your company an especially product(s), then read this book. Its like a manual that will keep you motivated everytime you will work on your next product idea. Author shares his experiences and time he spent with Steve Jobs and shares what thought process Steve had in his products. Its a hand book for me and I read it again and again.


    Certified Buyer

    11 May, 2016


    Jobs, do things differently

    This is a biography by Steve Jobs' close friend and colleague Jay Elliot. The book highlights Jobs' unique approach problems he faced in different parts of his life. The book takes us through a vivid journey starting from Apple Inc's incarcenation to the various ups and down it has reached till now. Quite remarkably, the author describes all the key life events in a very unique fashion. The reader repeatedly finds himself stumped by sudden decisions the protagonist takes. Unlike other books, ...

    Abhimanyu Yadav

    Certified Buyer

    2 Nov, 2015


    A Good Book For Steve's Fans.

    About average book.
    Insights are good.
    It's how steve worked and all his way to see the things and how he did it.
    Not his biography so not so Detailed and inspiring.
    Okay book.
    His biography is better than this book though.
    If you are a steve job fan than you can put this book in your collection.

    Hardik Modi

    Certified Buyer

    26 Aug, 2013


    Best book to read

    Awesome book must read for present generation....!!! The book deals with the problems jobs faced with the big gorillas of technology and marketing during a vast era of Computer age and Internet age. Not to mention he emerged victorious among all.

    Pavan Kumar Koutarapu

    Certified Buyer

    28 Aug, 2012


    Good read

    Just completed reading the book. Its about how Steve Jobs conceived new ideas. Leadership skills of Steve Jobs described are well explained. Felt the author is a bit biased towards Mr. Jobs positively, but that is expected as the book is about him. Easy to read and understand.

    Amit Oza

    Certified Buyer

    4 Feb, 2012


    The Steve Jobs Way- A close assessment.

    Jay Elliot with Will Simon gives an idea about Job's philosophy about manufacturing quality product keeping an average consumer in view. Job's followed his dreams relentlessy. Elliot explains how he did it.By the time one completes the book he or she would want to follow the example of Jobs. Elliot's Success is making the reader feel like it. It is as interesting as a, say thriller, which one would want to read in one sitting.

    Chakravarthi Nandakumar

    Certified Buyer

    3 Jan, 2012


    Life of Steve Jobs described well enough!!

    Awesome book must read for present generation....!!! The book deals with the problems jobs faced with the big gorillas of technology and marketing during a vast era of Computer age and Internet age. Not to mention he emerged victorious among all.

    Shubham Mishra

    Certified Buyer

    12 Dec, 2011


    The Steve Jobs Way by Jay Elliot

    Kudos to FlipKart for excellent delivery. After going through this book, i found that this book is not upto my expectations in knowing more about Steve. Author of this book tried to give bits and pieces of information about Steve approches towards his products, Struggles,work style and his termination and re-joining of apple etc. Very Dissappointed !!!!

    Madhuker Billapati

    Certified Buyer

    14 Nov, 2011

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