The hd face primer instantly minimizes the pores, locks on make –up & helps skin looks bright. The silky textured primer can be applying under the make –up to create a smooth canvas. It absorbs into the skin completely & helps to close the pores so that makeup doesn't get into the pores. Feels easy to apply The base layer. It is a long lasting up to 18 hrs. It gives matt velvety finish with bright look.