SONY Bravia X74K 108 cm (43 inch) Ultra HD (4K) LED Smart Google TV
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SONY Bravia X74K 108 cm (43 inch) Ultra HD (4K) LED Smart Google TV (KD - 43X74K)

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SONY Bravia X74K 108 cm (43 inch) Ultra HD (4K) LED Smart Google TV  (KD - 43X74K)

4.6
26,531 Ratings & 4,522 Reviews
Special price
₹38,699
69,900
44% off
i
+ ₹99 Protect Promise Fee Learn more
Secure delivery by 25 Sep, Thursday
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  • 1 Year WarrantyKnow More
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    Launch Year
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      Delivery by25 Sep, Thursday
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      if ordered before 6:11 AM
      Installation & Demo by28 Sep, Sunday
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    Highlights
    • Supported Apps: Netflix, JioHotstar, Prime Video, YouTube
    • Operating System: Google TV
    • Resolution: Ultra HD (4K) 3840 x 2160 Pixels
    • Sound Output: 20 W
    • Refresh Rate: 60 Hz
    Easy Payment Options
    • No cost EMI starting from ₹4,300/month
    • Cash on Delivery
    • Net banking & Credit/ Debit/ ATM card
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    Seller
    Flashstar Commerce
    4.6
    • 7 Days Brand Support
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    • GST invoice available
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  • Description

    Experience a jitter-free and colour-enriched visual experience with the Sony TV which is designed to take your entertainment to an elevated level. This TV is driven by the X1 processor which helps in reducing the noise and boosts the visual quality. Furthermore, the impressive 4K X-Reality PRO of this TV amplifies the visuals and enables you to appreciate up to 4K picture clarity. Additionally, with Motionflow XR 100 sported in this TV, there is no stopping for your entertainment, and you can flawlessly enjoy stutter-free visuals no matter how graphically rich the content is.

    Read More
    Product Description
    Powerful Processor

    Powered by the X1 processor, featuring innovative algorithms that help reduce noise and enhance the resolution, this Sony TV enables you to experience a visual delight. Furthermore, owing to its enhanced 4K signal, any content you stream comes out with vibrant colours.

    Unmatched Entertainment

    You can seamlessly enjoy around 700000+ movies and TV shows kept in a single quiver to keep you entertained at all times. Moreover, these movies and shows are organised into themes and genres depending on your taste which tickles your entertainment rib and keeps you amused constantly.

    Google Assistant

    With this TV under your possession, you can conveniently ask Google to explore for data across all applications and platforms. Everything from adventurous treks to your favourite superhero movies is flawlessly obtainable that takes your entertainment quotient to elevated heights.

    Mesmerising Visuals

    Thanks to the 4K processor X1 equipped with this TV, you can enjoy stunning 4K images that are rich in detail and sharpness. Additionally, the innovative 4K X-Reality PRO makes use of a 4K database to upscale images shot in 2K and Full HD, enabling you to enjoy up to 4K resolution.

    Motionflow XR 100

    With Motionflow XR 100 boasted by this TV, you can appreciate flawless and concise visuals even in fast-moving sequences and intense gaming. Furthermore, extra frames are created and inserted between the original ones to determine the split second of missing action in the sequences by comparing important visual characteristics on successive frames. Additionally, this TV offers black-frame insertion for an enhanced theatrical effect.

    Colour-rich Amusement

    The enthralling capability of this TV broadens the image's colours to effectively replicate the hues, resulting in beautiful colour reproduction, enabling a dapper visual experience.

    Enhanced Audio

    Dolby Audio incorporated in this TV produces a sound that is rich, clear, and authentic. This way, you can enjoy your favourite song appreciating each note and layer of the music.

    Smart User Experience

    This Sony TV employs an effective computer model that analyses and compensates for speaker response imperfections by precisely sampling the speaker frequency which cancels out any peaks or dips in the speaker's natural response, resulting in clean, natural music with smooth, even frequency reproduction.

    Convenient Operation

    You can conveniently ask your TV to connect and engage with your smart devices, such as security cameras and appliances, using Google Assistant. This offers an effortless and delightful user experience.

    Handy Google Home

    Thanks to the Google Home adapted in this Sony TV that enables you to operate it without lifting a finger. Furthermore, you can use Google Home to discover and cast your favourite videos on your Sony TV.

    Chromecast Supremacy

    The Chromecast feature enabled in this TV allows you to cast your favourite films, games, and apps from your mobile device to your TV. This allows you to enhance the things you love with a single push of the Cast button on your Android or iOS screen. Moreover, you can continue surfing on your phone or tablet after casting your content on the TV.

    Entertainment Reloaded

    This TV comes with Google Play which allows you to enjoy numerous movies, TV series, games, and much more to enhance your entertainment and stay on par with the world.

    Seamless Connectivity

    You can seamlessly connect your Bluetooth headsets or earbuds with this TV and enjoy your favourite TV shows and music without interruptions wherever you go and appreciate a hands-free operation.

    Enhanced Protection

    X- Protection Pro incorporated in this TV protects your television in four ways. To begin with, without ventilation holes, hazardous dust is kept out. Second, the main capacitor keeps your TV steady even during electrical power spikes. Furthermore, a moisture-resistant coating on the wire eliminates short circuits produced by excessive moisture. Finally, a lightning protector protects your TV from lightning strikes of up to 9000 volts.

    Sit Back and Enjoy

    With a dedicated Netflix button on Sony TV remote, you can start streaming your favourite content whenever you feel like having a good time.

    Specifications
    Warranty
    Warranty Summary
    • 1 Year Warranty
    Covered in Warranty
    • All Manufacturing Defects
    Not Covered in Warranty
    • Physical Damages
    Warranty Service Type
    • NA
    Installation & Demo
    Installation & Demo Details
    • We'll facilitate the installation and demo through authorized service engineer at your convenience The installation will be done within 48 hours of delivery of the TV.The service engineer will install your new TV, either on wall mount or on table top. Installation and demo are provided free of cost.The engineer will also help you understand your new TV's features.The process generally covers:Wall-mounted or table-top installation, as requested.Physical check of all ports, including power and USB ports. Accessories also checked.Demonstration of features and settingsQuick run-through on how to operate the TV
    Video Features
    Refresh Rate
    • 60 Hz
    Supported Video Formats
    • MPEG1: MPEG1. MPEG2PS: MPEG2. MPEG2TS (HDV, AVCHD): MPEG2, AVC. MP4 (XAVCS): AVC, MPEG4, HEVC. AVI: Xvid, MotinJpeg. ASF (WMV): VC1. MOV: AVC, MPEG4, MotionJpeg. MKV: Xvid, AVC, MPEG4, VP8. HEVC. WEBM: VP8. 3GPP: MPEG4, AVC.
    Other Video Features
    • Live Colour, HDR10, HLG, Motionflow XR 100
    Analog TV Reception
    • PAL/SECAM/NTSC3.58/NTSC4.43
    Digital TV Reception
    • DVB-T/T2
    Dimensions
    Width x Height x Depth (without stand)
    • 971 mm x 575 mm x 77 mm
    Weight (without stand)
    • 7.8 kg
    Width x Height x Depth (with stand)
    • 200 mm
    Stand Type
    • Slim Blade Stand
    Display Features
    Display Size
    • 108 cm (43 inch)
    Display Technology
    • LED
    Resolution
    • Ultra HD (4K) (3840 x 2160)
    LED Arrangement
    • Edge LED
    Viewing Angle
    • 178 mm
    Aspect Ratio
    • 16:09
    Power Features
    Power Supply
    • 100-240 VAC 50-60 Hz
    Power Consumption
    • 96 W, 0.5 W (Standby)
    Other Power Features
    • Power Saving Mode
    Convenience Features
    Supported Apps
    • Netflix, JioHotstar, Prime Video, YouTube
    Safety Features
    Safety Features
    • X Protection Pro
    Parental Control
    • Yes
    Smart Tv Features
    Other Smart Features
    • Bluetooth, Ethernet, Built-in Wi-Fi, Auto Power off, Game Mode, Voice Assistant Support with Remote, Screen Mirroring
    Voice Assistant
    • Voice Search with Remote
    Processor
    • 4K Processor X1
    Sales Package
    In the Box
    • Warranty Card, AC Adapter, AC Power Cord, Remote Control, Table - Top Stand, User Manual - 1U each Batteries - 2U
    Audio Features
    Number of Speakers
    • 2
    Speaker Output RMS
    • 20 W
    Speaker Type
    • Down Firing
    Speakers Configuration
    • 2 x Full Range (Open Baffle Speaker) (44.5 x 106 mm) Speakers
    Sound Technology
    • Clear Phase, S-Master Digital Amplifier, Dolby Audio
    Supported Audio Formats
    • Dolby Audio
    Analog Audio Input
    • 1 (Rear)
    Digital Audio Output
    • 1 (Rear)
    General
    Smart TV
    • Yes
    Launch Year
    • 2022
    Model Name
    • KD - 43X74K
    Series
    • Bravia X74K
    Operating System
    • Google TV
    Color
    • Black
    Additional Features
    System Languages
    • English
    Other Features
    • Apple Airplay, Voice Remote
    Remote Controller
    Battery Requirement
    • 2
    Connectivity Features
    HDMI Ports
    • 3 (2 Side, 1 Rear)
    USB Ports
    • 2 (2 Side)
    Wi-Fi Type
    • Dual Band (2.4 GHz and 5 GHz)
    Supported Devices for Casting
    • Laptop, Mobile, PC
    Other Connectivity Features
    • Composite Video Input, Ethernet
    PC In
    • No
    Headphone Jack
    • Yes
    Frequently Bought Together
    Ratings & Reviews
    4.6
    26,531 Ratings &
    4,522 Reviews
    • 5
    • 4
    • 3
    • 2
    • 1
    • 21,169
    • 3,541
    • 617
    • 225
    • 979
    + 1129
    4

    Good quality product

    Although everything was good I liked the TV and all but one thing i want to mention here is that the Company installation guy asked me to give positive review for this product then only he will provide the 3 years of warranty

    So most of the reviews that you're seeing here were forced to give a positive review

    I hope this will help you 😊
    READ MORE

    Prakriti Kesharwani

    Certified Buyer, Raipur

    Oct, 2023

    892
    84
    Report Abuse
    5

    Terrific

    Good quality and good sound
    READ MORE

    srinivasa rao

    Certified Buyer, Srikakulam

    Jul, 2023

    189
    40
    Report Abuse
    5

    Must buy!

    Awesome Product...!
    READ MORE

    DURGA PRASAD

    Certified Buyer, Chittoor

    Jul, 2023

    110
    21
    Report Abuse
    5

    Brilliant

    PICTURE QUALITY 😍😍🔥🔥 SOUND QUALITY 😍😍
    READ MORE

    Amit Kumar Patra

    Certified Buyer, Cuttack

    Aug, 2022

    364
    89
    Report Abuse
    5

    Terrific purchase

    Thank flipkart for fast delivery and sony for quick installation. 👍.. Initially product looks good as I expected and sound quality to little inferior to 75k available at offline stores.. Picture quality is definitely best compared to others...This is first day review..Let's see it later
    READ MORE

    Samrat Singh Gautam

    Certified Buyer, New Delhi

    Jan, 2023

    190
    44
    Report Abuse
    5

    Best in the market!

    SONY IS SONY.. THAT'S IT 👌👌👌👌
    Best & Beast in this segment
    READ MORE

    Sunil Kumar Singh

    Certified Buyer, Supaul

    Jun, 2022

    121
    26
    Report Abuse
    5

    Must buy!

    Performed superb picture quality super
    READ MORE

    varinder pal singh

    Certified Buyer, Tarn Taran

    Mar, 2023

    43
    7
    Report Abuse
    5

    Just wow!

    Superb sony is the best always in Tvs....
    READ MORE

    Mohammed Afzal Ansari

    Certified Buyer, Jaipur

    Jan, 2023

    95
    22
    Report Abuse
    5

    Terrific

    Really great experience so far.
    READ MORE

    Debasish Sinha

    Certified Buyer, Agartala

    Jan, 2023

    47
    9
    Report Abuse
    4

    Pretty good

    Good
    READ MORE

    Shivaraj Badagiriyannanavar

    Certified Buyer, Byadgi

    May, 2022

    70
    15
    Report Abuse
    +
    All 4522 reviews
    Questions and Answers
    Q:Difference between x74k and x74
    A:X74 is 2021 model with android version & X74K is 2022 latest model with google tv (latest android interface) Else no change in specifications ,go for google tv the latest version x74k
    Ajita Rai
    Certified Buyer
    110
    25
    Report Abuse
    Read other answers
    Q:Do they provide wall mounting with this TV?
    A:Yes, but not in the TV box. Service engineer will bring when he comes for installation & demo.
    Ram R
    Certified Buyer
    143
    37
    Report Abuse
    Read other answers
    Q:does screen sharing works with iphone?
    A:Yes worked fine
    Sathish Krish
    Certified Buyer
    48
    12
    Report Abuse
    Q:Its an andriod tv
    A:Yes it is but now latest TV models are upgraded to Google TV
    Mukesh Kumar
    Certified Buyer
    13
    2
    Report Abuse
    Read other answers
    Q:Can I download apps from play store?
    A:Yes it, s absolutely download
    Jagu Siva
    Certified Buyer
    112
    38
    Report Abuse
    Q:Does it requires additional extended warranty
    A:Yes
    KRUPAL P
    Certified Buyer
    7
    0
    Report Abuse
    Q:Wall mount is free with box or need to buy separately?
    A:Wall mount is not included in the box, but the engineer who visited for installation did not charge for it. So consider it free.
    Giridhar C R
    Certified Buyer
    29
    7
    Report Abuse
    Read other answers
    Q:Can we use as computer monitor
    A:Yes
    Anonymous
    Certified Buyer
    6
    1
    Report Abuse
    Q:Which year model?
    A:Model is of year 2023 Only minus point is it has a VA panel not IPS So if you shift a little right or left picture becomes somewhat whitish Sound quality is excellent Worth for a price
    Anonymous
    Certified Buyer
    114
    53
    Report Abuse
    Read other answers
    Q:Is the wall stand rotatable or fixed ?
    A:Fixed
    Anonymous
    Certified Buyer
    9
    1
    Report Abuse
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